The India smartwatch market size reached USD 1,738.9 Million in 2024 and is projected to reach USD 11,123.5 Million by 2033. The market is expected to grow at a Compound Annual Growth Rate (CAGR) of 22.9% during the forecast period from 2025 to 2033. Growth is driven by increasing health and fitness awareness, rising disposable incomes, availability of affordable models, rapid technological advancements, enhanced app integration, and increased interest from younger demographics. The report presents a thorough review featuring the India smartwatch market trends, growth, share, and research of the industry.
Study Assumption Years
- Base Year: 2024
- Historical Year/Period: 2019-2024
- Forecast Year/Period: 2025-2033
India Smartwatch Market Key Takeaways
- Current Market Size: USD 1,738.9 Million in 2024
- CAGR: 22.9%
- Forecast Period: 2025-2033
- Rising smartphone adoption significantly boosts demand for smartwatches as complementary devices.
- Increasing demand for fitness metrics like heart rate monitoring and GPS supports market expansion.
- Growth is stimulated by government initiatives promoting digital health and integration with smart devices.
- The escalating use of AI and ML personalizes smartwatch functionalities, reaching niche segments like women and athletes.
- Local manufacturing reduces production costs and delivery time, enhancing market growth.
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Market Growth Factors
The increasing demand for smartphones in India has also led to a surge in demand for smartwatches. Smartwatches have now become supplementary devices for smartphone enthusiasts who seek mobility and additional consumer fitness features, such as heart rate monitoring, Global Positioning System (GPS) tracking, and activity tracking, among others. A range of improvements such as better sensors and battery life have attracted the so-called tech-savvy customer.
Support by the government, as well as smartwatches being further integrated with other smart devices such as home automation systems, has furthered the growth of the smartwatch market by providing more digital options and experiences for consumers.
Health and fitness features, including heart rate monitoring, sleep tracking, and other physical activity tracking functions are on the rise, owing to the awareness among Indian consumers regarding chronic diseases and the growing need for preventive healthcare solutions, leading to greater consumer adoption of smartwatches with personalized health perceptions and activity recommendations. In addition, rising discretionary spending illustrated by the GNDI of India for 2022-23 which stood at 273.99 lakh crore has driven the consumer preference towards high-end smartwatches with features like GPS, wide-ranging health tracking, and bigger resolution displays.
Mass-market smartwatches have since become another enabling factor, with major industry players incorporating fitness trackers, notifications and basic health monitoring into low-cost smartwatches, which has increased the appeal of wearables. Brands compete more, which grows product variety at all price points, which accesses more and grows the market.
Software ecosystem integrates as a consequential driver in the smartwatch market. Brands like Apple Health, Samsung Health, and Google Fit create customer loyalty through the centralized and analytic data. AI-powered health features have transformed smartwatches into medical-grade peripherals of use. Watches can now predict stress levels, identify cardiovascular issues and study sleep patterns, through using machine learning to provide personalized health perceptions and recommendations. Watch makers will create a daily-use ecosystem binding customers to the smartwatch through integration with insurance companies and fitness organizations.
Market Segmentation
Breakup by Product:
- Extension
- Standalone
- Hybrid
The extension segment benefits from the integration with smartphones, providing extended functionalities like notifications and calls directly on wrist devices. Standalone smartwatches offer cellular connectivity and independence from smartphones, appealing to users seeking flexibility. Hybrid smartwatches balance traditional watch aesthetics with modern functionalities such as fitness tracking and notifications, favored by consumers valuing both style and basic features.
Breakup by Operating System:
- WatchOS
- Android
- Others
WatchOS drives the premium market with Apple’s ecosystem integration and advanced features. Android watches serve diverse preferences with customizable options across various price points. The others segment caters to specialized and affordable devices offering niche features.
Breakup by Application:
- Personal Assistance
- Healthcare and Wellness
- Sports
- Others
Personal assistance smartwatches for convenience and productivity include voice assistants and notifications. Healthcare and wellness devices focus on health monitoring features such as heart rate and blood oxygen tracking. Sports smartwatches provide GPS, workout modes, and performance metrics. Others include mobile payments and entertainment features.
Breakup by Distribution Channel:
- Online Stores
- Offline Stores
Online stores attract customers via convenience, accessibility, and discounts, while offline stores offer hands-on experience and immediate availability.
Breakup by Region:
- North India
- West and Central India
- South India
- East and Northeast India
Regional Insights:
- North India
- West and Central India
- South India
- East and Northeast India
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players.
Recent Developments & News:
- In September 2025, Fastrack launched MYND, an AI-powered smartwatch for India's youth, featuring mood-reflective watch faces, a voice assistant, over 100 sports modes, and comprehensive health tracking. It supports fast USB-C charging and is IP68 water and dust resistant.
- In March 2025, Boat announced the launch of Storm Infinity Smartwatch with a 550mAh battery lasting up to 15 days, a 1.83-inch display, and Bluetooth calling, aiming to offer a premium yet affordable option.
- In July 2024, Realme released the Realme Watch S2 featuring a ChatGPT-powered AI assistant and sleek metal dial, marking the company's return to the smartwatch market.
- In February 2024, OnePlus introduced the OnePlus Watch 2 with Wear OS 4 by Google, offering up to 100 hours battery life, tracking for over 100 sports, detailed sleep analysis, and premium build quality.
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